Gray Wolf Productions

Category: Smarter

  • Niches: Yes! You Can Have More Than ONE!!

    niche pressure

    You MUST have a niche!You must have only ONE niche!To be successful, you must describe the one IDEAL person to whom to market your niche product or idea!

    These are the sorts of messages I see so frequently – online and in emails. I have tried to follow these “rules” and describe me and my interests to [alleged] marketing gurus and am too often told, “that’s too broad,” or even asked “are you ADD?”  

    I TRIED!

    I tried so hard to discover MY niche. I worked at the suggested steps – and I always “failed.” 

    MY BRAIN!

    My brain goes in many directions, often in rapid succession – or maybe  all at once.

    Was I a failure? NO! What I was up against was an understanding that my brain is not like everyone else’s and maybe yours is not either. There are people like us who have different kinds of brains and we are called nonlinears, scanners, polymaths, and Renaissance thinkers.  We make up a very small percentage of the population so it’s not surprising that people do not understand us. We understand us and we understand those marketers who want us to have one niche. 

    What I’ve come to understand for myself is that I have many niches – based on my many interests, many so-called passions, and my many levels and areas of expertise. 

    And I can work on one at a time so when I’m asked these days about my niche I can turn it into “yesterday I was in X niche, today I am in Y niche, and tomorrow I may be in the Z niche” and next week I may be in any of the rest of the alphabet. It depends on me.

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  • Are You Part of My Tribe?

  • Finding That Perfect Brain Time

    Hmmmm Is there a perfect brain time?

    As part of the ongoing blog challenge, and honestly part of my almost every day personal/business challenge, is making a specific time to work only on a specific goal – usually part of a long-range goal. I do that during the day but I don’t have a specific time, it is more random from day to day and therefore on many days I let other things get in the way and then all of a sudden it’s time to go to bed and it’s the next day and I haven’t done the one or two things I know I need to do to keep working towards a specific goal. Another part of my problem is that my goal[s] tends to vary from day today – that’s me and that something I’m working on.

    But, and this is good for me, as part of the challenge today I am to figure out a 15 to 20 minute part of the day where I will work on my goals. Only 20 minutes or 15 minutes? I think I can figure out what times of the day that can happen and happen daily.

    Puppy Energy

     I’ve done something like this before and I know it works. But me, being me, stops using tactics like this after I finish one major project and I get into other stuff and then get off track again. So what I am going to do is go back to what I know worked before. That is to start my day with my coffee and my first 20 or 25 of focused activity. Given that I have a dog and I eat and I drink more coffee I will take a break after that 25 minutes and have breakfast. I will also have more coffee and then take the dog for her morning stroll. Then I shall come back and do another 20 minutes or 25 minutes. I know I work better with breaks so that will be session number two and I will take a break after that and do fun type stuff. Then I will come back and do another 20 or 25 minutes of work.

     I know my best work hours are between 9 AM and 1 PM so I shall do these 20 or 25 minutes segments in that period of time and not try to push myself past that 1 PM timeframe. I may do yoga in between some of the 25-minute work sessions because I also think yoga helps me get my mind back on track. It certainly keeps my body feeling better.

    What I will do that is a bit different than what I have done in the past is to spend the first part of the first 20 minutes session prioritizing what it is I am going to be doing that day. When I tried making myself a priority list the night before I forget about it – it’s written down and my brain considers it done. So I have to get back to prioritizing my day after I am awake and while I’m having my coffee.

    As it is now mid afternoon and I’m still on a roll I may get some of my focused work done today even though it’s past my usual work hour. Part of what I’m also working on is the ability to refocus at different times of the day or night.

    Thoughts? Ideas? Comments? Thank you!!

    This blog post is in response to Natalie’s 10 Day Freedom Plan Blog Challenge Day 5

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