What’s Your Niche?

what I do instead

Written By Lynn Dorman, Ph.D.  |  Musings  |  0 Comments

list of resolutions

It’s THAT time of the year — again [sigh]

My inbox and social media feeds are filled with mail/posts selling me on the advantages of:

  • planners
  • courses about planning
  • products on how to use AI to make my year “better” “great” “etc.”
  • health-related info on starting the year off the “right” way
  • making resolutions [personal and business]
  • and more…

Except for the AI which is sort of new this year — the posting and the emails are the same every December and January.

But last year some of it started back earlier in the Fall because everyone knows:

“I have to get your attention about January 2024 in the middle of the summer or early fall or else you won't buy my product.”

It’s fine if you do the above - and even better if making resolutions works for you…

I no longer make them.

I used to.

I’d read a lot of that “how to succeed” stuff, that “guru” stuff, that “my friends say this works” stuff, and would make a list of what I would accomplish in the upcoming year….

Then at some point during the year, I’d look at my resolution list and laugh [or cry] as so little of it ever got done! Or done with any degree of consistency.

So I stopped making New Year resolutions. It seemed to not be good for my mental health OR my productivity. My brain doesn't like lists!!

I've discovered that I am not alone. Many, if not most, people did not follow theirs either.

Especially these:

"I am going to exercise every day” resolution or “I am going to lose X pounds this year” or “I am going to lose 5 pounds a month.”


And work-related resolutions?

The “I will write a post a day,” or “I will write a book before Summer,” or I will do X by Y time frame.

Ditto the very popular “I will be making $XXX a month by the end of March or April” type of resolution.

These resolutions generally do not work.

Why? We tend to set impossible resolutions or standards for ourselves. They are often more wishful thinking than actual planned-out behaviors. Not sticking to these resolutions may make us feel like failures so early in the new year, and yes, the ad people play into this guilt.

Watch ads early in the year and note those aimed at making us feel guilt and shame over NOT keeping resolutions. They may not be direct, but they are aimed at guilt making!!

my insteads 

With two major professional degrees and several accolades, I know I am not a failure.

I actually CAN and DO accomplish things - but I have ceased the resolution-type thinking and adopted a more casual approach to my life. It took some hard work on my part to re-think the business/life model that keeps telling us we “need” to make a yearly, monthly, daily plan… or else!


I choose "or else"


Opting for the “or else” works for me! 

Every choice can be the “correct way!"


I let my mind wander!

I now enjoy late December/early January as we get an added minutes of daylight every afternoon. 

I use this light/dark scenario to reflect, have fun, and think about my work - but not make any of this into resolutions,
to-do lists, or anything tightly scheduled!


I do a non-journal kind of journaling

I call it my mental meandering but it’s more like a brain dump. This is one activity I do most every day but without the “I must do it” kind of thinking, so I often don't do this. And that’s okay!

Apple has made this easier for me as they released a journal app and I have started using that app - but still not every day - I figure a few days a week [maybe] works for me.

My Niche of Niches

When asked the question "what is your niche" I am reminded of the question "what do you do?" - it's the same kind of question and it usually implies there is one and only one answer and one you are expected to  be able to give in a few seconds -  i.e. the elevator pitch

My reply instead may be: Let me think about that

Depending on what day it is my niche may be different than it was the day before or the year before.

I am a person with a lot of interests and a lot of areas of expertise. I've been like that most of my life and I assume I'll be like that the rest of my days. It's me and I won't change it.

Or my reply may be: Let me think what time it is 

I may chop up my day or days into segments. Each segment may be a different niche or it may be a different aspect of a niche.

I tend to go with my mental flow. I do have some control over it. I know I can stick with some thing I am not ADHD although there's nothing wrong with that. I do have a few major degrees that took a lot of perseverance so I know I can do it - I just choose not to not be doing that all the time.

Or I may say hmm let me think about that.

I do have the ability to plan ahead and decide what niche I wish to be working on and when and that is what I'm doing right now.

For the next month or so I am working on finishing two books, doing a webinar, maybe starting a podcast, and taking time to go snowshoeing.

You still might be wondering what is my niche? I ask myself the same thing all the time 

and I have decided that my niche is a niche of niches.

Comments? Questions? Thoughts?

Thank you.

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Do you make resolutions? Do they work for you? Or if not - what do you do - if anything? Please comment below and thank you for reading.  

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